By Lenox MhlangaAdvertisements THE Zimbabwe International Trade Fair (ZITF) remains the country’s premier showcase for business innovation, sectoral excellence, and brand visibility. Each year, the ZITF competitions attract significant attention, not only for the prestige associated with winning but also for the scrutiny surrounding the judging process.At the onset, it is important to acknowledge the…
Understanding judging criteria at ZITF
Judging panels at ZITF are comprised of professionals from diverse backgrounds, including university lecturers, media experts, bankers, Rotarians, sports administrators, economists, and business leaders. This diversity is intentional, ensuring a balanced and multi-faceted evaluation of each exhibit.