BY DARRYL DZAPASIAdvertisements THE influencer wave has hit Zimbabwe and it has caught on quickly. In just a few years, we’ve seen local influencers rise to prominence with incredible momentum. But what does it really mean to be an influencer, and how does one build a career in this space without compromising authenticity or purpose?…
Influencer marketing for brand growth
An influencer is more than just a person with a large following. They are someone whose voice carries weight. We pay attention when they speak. We’re curious about their lives.