Edgars eyes low-income market

The clothing giant, which debuted VFEX in April 2024, said additional details of the transaction would be communi­cated once all regulatory processes have been completed.

CLOTHING firm, Edgars Stores (Edgars) is seeking to penetrate the low-income market through the expansion of Express Stores, a development that is set to underpin its growth strategy.Zimbabwe’s formal clothing retail companies have seen their market share drastically deteriorate due to the diminishing consumer purchasing power in a difficult economy that has largely tilted towards…

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