Fidelity buoyed by insurance uptake

The insurer said changing consumer behaviour helped drive strong growth during the year ended December 31, 2025, with customers in­creasingly turning to life insurance, pensions and funeral products to shield themselves from financial shocks.

FIDELITY Life Assurance is capitalising on rising demand for financial protection prod­ucts as global geopolitical ten­sions and economic uncertainty prompt more households to pri­oritise insurance and long-term security. The insurer said changing consumer behaviour helped drive strong growth during the year ended December 31, 2025, with customers in­creasingly turning to life insurance, pensions and funeral…

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