Emirates forms strategic partnership with global leader in the meetings industry, MCI

The strategic partnership will help Emirates build a strong MICE (Meetings, Incentives, Conferences and Exhibition) commercial brand.

EMIRATES, the world’s largest international airline, and MCI on Thursday announced a global alliance which will see Emirates becoming the official airline of its large and international events.  MCI in turn will be the preferred Professional Congress Organiser (PCO) for Emirates.
The strategic partnership will help Emirates build a strong MICE (Meetings, Incentives, Conferences and Exhibition) commercial brand in the meetings industry and better cater to its diverse and frequent business travellers. Thierry Antinori, Executive Vice President & Chief Commercial Officer formalised the agreement with MCI’s Founder & Chairman, Roger Tondeur at the Emirates Group Headquarters.
“The MICE segment is rapidly growing and we are always looking to connect our customers to what matters to them. At Emirates, we are well positioned to cater to the needs of business travellers worldwide with the latest facilities we offer on our modern wide-body jets and excellent on board service from our international cabin crew who speak over 60 languages. Our partnership with MCI will allow us to work even more effectively on the complex requirements of the meetings industry making corporate travel more convenient and affordable for our customers,” said Thierry Antinori.
The partnership will see Emirates connecting delegates from across the globe to key business hubs such as Australia, Asia, Europe and the Americas. With a global reach spanning over 140 cities on six continents, Emirates will provide delegates from across the globe with one-stop connectivity between continents.
“MCI is proud to be the preferred PCO for Emirates, one of the world’s leading airlines. The partnership between MCI and Emirates, global leaders in our respective industries will only result in greater convenience for our shared customers. We are responsible for over 4,500 events annually and having Emirates as our official airline partner will streamline travel arrangements for delegates to and from their meetings,” explained Roger Tondeur.
The partnership agreement between Emirates and MCI will last for two years.
About Emirates
Emirates connects people and places around the globe, inspiring travel and facilitating trade in over 145 destinations in 81 countries.  On-board its modern and efficient fleet of 235 aircraft, Emirates offers award-winning comfort and service, delivered by friendly cabin crew representing over 130 nationalities.  Today, Emirates operates the world’s largest fleets of the iconic A380 and popular Boeing 777s.
On the ground, Emirates connects millions of people each year through its other operations including Emirates Holidays, its destination marketing arm, and tour operator Arabian Adventures. Seamless trade connections are supported through Emirates SkyCargo, its cargo division.

About MCI
MCI is the world’s largest provider of strategic engagement and activation solutions and has been a key driver of innovation in the meetings, events, association and congress industries since 1987. Through creative live experiences and digitization, globalization, brand enhancement and content strategies, MCI helps multinational companies and international associations enhance organizational performance, grow globally, energize communities and drive business results. An independent, privately held company with headquarters in Geneva, Switzerland, MCI’s now 1,800 professionals in 60 cities and 31 countries help clients across Europe, the Americas, Asia-Pacific, India, the Middle East and Africa unlock their potential and deliver real change.