How BitFinance measures customer Life Time Value, and why startups should care

By Guest Author

It’s important for every company that is spending money on marketing / ‘customer acquisition’ to be able to predict how much money they will make from every customer that walks through the door, in the customer’s lifetime (that is as a customer). This is so that companies don’t spend more to acquire the customer than […]

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How BitFinance measures customer Life Time Value, and why startups should care

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