ZimboLove Foundation and its social media strategy for a red cause

By Nigel Gambanga You still might not know Lou Gehrig’s Disease, but you’ll definitely remember the Ice Bucket Challenge from last year. It was probably the largest internet-driven campaign from last year that helped raise funds and a lot of awareness for ALS (Amyotrophic Lateral Sclerosis) aka Lou Gehrig’s Disease. For a while, the #IceBucketChallenge became a leading […] …read more

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